AI journalism… threat or opportunity?

There’s a lot of discussion about artificial intelligence (AI) at the moment. And while I accept that there’s a good ...
Find out more about what we do with AI journalism… threat or opportunity?

Aspic Breakfast Seminar: Fake News! Make news!

What exactly is the corporate newsroom? How can a newsroom mentality boost your corporate communications? And how do you measure ...
Find out more about what we do with Aspic Breakfast Seminar: Fake News! Make news!

New look website for the London Titans

The London Titans Wheelchair Basketball Club now has a modern, functional website thanks to a pro bono partnership with Sequel Group.

Find out more about what we do with New look website for the London Titans

Work/mind balance

How did Sequel support a leading law firm in breaking down taboos around mental health? Rebecca Leonard explains

Find out more about what we do with Work/mind balance

Sequel showcases skills with award wins

Sequel wins three coveted awards in digital design and print at IoIC Awards 2017

Find out more about what we do with Sequel showcases skills with award wins

What’s your story?

Author Phillip Pullman said: “After nourishment, shelter and companionship, stories are the thing we need most in the world.” Storytelling ...
Find out more about what we do with What’s your story?

Internal communication as a career – redressing the balance after Cosmogate

Emma Westerman, who recently completed her A-levels, spent work experience time at Sequel as an introduction to the world of ...
Find out more about what we do with Internal communication as a career – redressing the balance after Cosmogate

Fake News? Make News!

Changing the landscape of internal messages with the corporate newsroom. To book your place via Eventbrite, click here. After years ...
Find out more about what we do with Fake News? Make News!

Clifford Chance video awards

Sequel reels in more video awards Last Friday night, Sequel celebrated after our ‘Opening up about mental health’ film received ...
Find out more about what we do with Clifford Chance video awards

A unique insight into IC issues

Sequel’s MD Suzanne Peck is one of 10 contributors to a new book sharing what works, what doesn’t and what’s ...
Find out more about what we do with A unique insight into IC issues

IABC World Conference 2017: three surprises

This year’s IABC World Conference took place in Washington, DC against a backdrop of fake news, polarisation and many questions ...
Find out more about what we do with IABC World Conference 2017: three surprises

The role of personalisation in internal communication: Sequel whitepaper

Is it time for internal comms to get personal? Does your audience use social media? Personalisation is about creating a ...
Find out more about what we do with The role of personalisation in internal communication: Sequel whitepaper

When will ESNs stop being the ‘next big thing’?

Enterprise social networks (ESNs) may have been big news a few years ago, but today we’re well aware that we ...
Find out more about what we do with When will ESNs stop being the ‘next big thing’?

Hearts and Minds – The Story of IoIC Live 2017

It was billed as the opportunity to discuss IC’s role at the heart of an organisation, but IoIC Live 2017 ...
Find out more about what we do with Hearts and Minds – The Story of IoIC Live 2017

One password to rule them all?

The hackers are coming, you have been warned. It’s World Password Day, though we’re sure you knew that, right? Let’s ...
Find out more about what we do with One password to rule them all?

How internal communicators can learn from Carpool Karaoke

Love him or hate him, there’s no denying that English comedian James Corden’s stint as host of The Late Late ...
Find out more about what we do with How internal communicators can learn from Carpool Karaoke

Top awards aboard IoIC’s excellence express

Sequel Group honoured as the ‘best of the best’ with two top awards at the IoIC Central and North Awards. ...
Find out more about what we do with Top awards aboard IoIC’s excellence express

Picking up the awards two by two (at the Zoo!)

There was double delight for Sequel at the 2017 CIPR Inside Annual Awards ceremony, held this year at London Zoo. ...
Find out more about what we do with Picking up the awards two by two (at the Zoo!)

An audience of EVERYone

We’ve all heard it said that, “you can please some of the people all of the time, you can please ...
Find out more about what we do with An audience of EVERYone

Outside In – using marketing best practice to personalise internal communication

What can internal communicators learn from marketing when it comes to personalised communication? That’s the theme of the presentation from ...
Find out more about what we do with Outside In – using marketing best practice to personalise internal communication

How personalised are your communications?

The audience of one – personalised communication in the new IC landscape That’s the question we’ll asking – and debating ...
Find out more about what we do with How personalised are your communications?

Aspic 20th highlights video

Here are some of the key highlights from Aspic’s 20th anniversary held at The Shard on Thursday 9th February 2017.
Find out more about what we do with Aspic 20th highlights video

To have and to hold?

Is there such a thing as the perfect client/supplier relationship? Sequel’s Jason Dowty shares our top tips for professional harmony ...
Find out more about what we do with To have and to hold?

Aspic at 20: moving on up

We’ve come a long, long way together… looking back on 20 years of the Association for Strategic Practitioners in Internal ...
Find out more about what we do with Aspic at 20: moving on up

ASPIC 20TH: BOTS TEASER

#bots #neuroscience #intranet #storytelling just a few or our 2017 trends topics that will be discussed at #aspic20 next Thursday ...
Find out more about what we do with ASPIC 20TH: BOTS TEASER

Aspic 20th Anniversary: ‘We’ve come a long long way together, through the hard times and the good, we have to celebrate you baby, we have to praise you like we should’

Join us at The Shard to celebrate Internal Communication! The lyrics for the iconic 90s dance track are the inspiration ...
Find out more about what we do with Aspic 20th Anniversary: ‘We’ve come a long long way together, through the hard times and the good, we have to celebrate you baby, we have to praise you like we should’

The figures don’t lie – why it pays to get creative

Each day we’re exposed to a huge number of advertising campaigns, whether we’re online, watching TV, out walking, catching a ...
Find out more about what we do with The figures don’t lie – why it pays to get creative

One channel to rule them all?

The intranet is the gateway to your company’s world. So says Angela Rossiter, Global Intranet Manager at Linklaters and guest ...
Find out more about what we do with One channel to rule them all?

European champions – Sequel does the double

Sequel Group is celebrating a double success at this week’s European Association for Internal Communication (FEIEA) awards as it picked ...
Find out more about what we do with European champions – Sequel does the double

The corporate intranet. One channel to rule them all?

As more organisations invest in their corporate intranet, what does this mean for internal communications professionals and intranet managers? Can ...
Find out more about what we do with The corporate intranet. One channel to rule them all?

Sequel people honoured at ICon Awards

Sequel Group is toasting the success of some of our very own icons after a string of successes at the ...
Find out more about what we do with Sequel people honoured at ICon Awards

DOUBLE TOP FOR SEQUEL

It was another successful night for Sequel at this year’s annual IOIC Awards ceremony, held at the Globe Theatre on ...
Find out more about what we do with DOUBLE TOP FOR SEQUEL

The pursuit of data

The internal communicator: creator, advisor, curator, strategist and… data analyst? The hunt for data to prove our worth is hardly ...
Find out more about what we do with The pursuit of data

User Generated Content: Sequel whitepaper

Noticed the growing trend towards user generated content? This month’s white paper focuses on the benefits it can have on ...
Find out more about what we do with User Generated Content: Sequel whitepaper

Shortlisted for the EVCOM Clarion Awards 2016

We are delighted to announce that we have been shortlisted in the EVCOM Clarion Awards 2016 for our work with ...
Find out more about what we do with Shortlisted for the EVCOM Clarion Awards 2016

ASPIC BREAKFAST SEMINAR: How does your comms measure up?

Yes, we do make a difference! Proving the value of internal communication through robust measurement – Aspic Seminar, September 9th. ...
Find out more about what we do with ASPIC BREAKFAST SEMINAR: How does your comms measure up?

How much sleep did you get last night?

I read an interesting BBC news article the other day about a company that actually pays its staff extra if ...
Find out more about what we do with How much sleep did you get last night?

Shakespeare’s legacy – have fun with words

Shakespeare’s friend and fellow playwright Ben Jonson wrote in the preface to the famous First Folio collection of plays – ...
Find out more about what we do with Shakespeare’s legacy – have fun with words

Picking the right path when it comes to communication

If you stepped outside your front door and found someone had swapped your car for a bright red Ferrari your ...
Find out more about what we do with Picking the right path when it comes to communication

Tone of voice: Sequel Whitepaper

Why tone of voice matters? This month’s white paper focuses on how companies are beginning to understand the growing importance ...
Find out more about what we do with Tone of voice: Sequel Whitepaper

Is literacy changing?

Figures on UK literacy rates make depressing reading – but hey, at least we can read them. Recent tests show ...
Find out more about what we do with Is literacy changing?

The rise of the robots

The idea of robots taking over the world is as old as the hills. It’s up there with alien invaders ...
Find out more about what we do with The rise of the robots

Innovate to motivate

Influencer and activist – these are two key traits of an effective internal communicator. That was the message that came ...
Find out more about what we do with Innovate to motivate

Risk Taking: The Cultural Element- Aspic’s second speaker announced

We are delighted to announce Matthew Partovi, as the second confirmed speaker for our Aspic breakfast seminar: Innovation in internal communication ...
Find out more about what we do with Risk Taking: The Cultural Element- Aspic’s second speaker announced

Aspic Breakfast Seminar: Innovation in Internal Communication

Innovation in Internal Communication– how many risks will you take? Aspic Breakfast Seminar, April 6 My boss. My budget. Our ...
Find out more about what we do with Aspic Breakfast Seminar: Innovation in Internal Communication

More awards for Sequel

We’re celebrating after collecting two highly commended awards as Best Agency and for Best Digital Magazine for Nationwide Live at ...
Find out more about what we do with More awards for Sequel

Measurement Matters: Sequel whitepaper

This month’s animated whitepaper focuses on how IC communicators need to take hold of measurement, be clear about outcomes and question old methods!
Find out more about what we do with Measurement Matters: Sequel whitepaper

If the leap-year fairy waved her magic wand…

  It won’t have escaped your notice that this is a Leap Year. A whole extra day to do what ...
Find out more about what we do with If the leap-year fairy waved her magic wand…

The Triumph of Email

Over the last 45 years, email has morphed from being specialised, to loved, to derided and now barely tolerated. Service ...
Find out more about what we do with The Triumph of Email

Back to basics in 2016

Happy New Year to you all. Yes, it’s that time in our calendars when every click, or turn of the ...
Find out more about what we do with Back to basics in 2016

IC ‘poor cousin’ no more

  Internal communication is no longer taking a back seat to external communication, according to industry experts speaking at PRWeek’s ...
Find out more about what we do with IC ‘poor cousin’ no more

Power to the people!

How do you engage employees with your shiny new company strategy? That was the question posed to two speakers at ...
Find out more about what we do with Power to the people!

Anniversary Campaigns

Has your organisation got a special anniversary on the way? Is it time to celebrate a particularly important milestone? Communicating ...
Find out more about what we do with Anniversary Campaigns

Robots ‘threaten 50% of UK jobs’

What will you do when a robot steals your job? That’s a question half of us should be asking, if ...
Find out more about what we do with Robots ‘threaten 50% of UK jobs’

Beyond Friday beer pong: What perks do employees crave?

Lots of companies are proud of their culture, talking about perks like “beer Fridays” and company events that get everyone ...
Find out more about what we do with Beyond Friday beer pong: What perks do employees crave?

Ten years of in-house communications – highlights

CSR has become an expected responsibility that’s embedded into the business practices of organisations and on the agenda of boards ...
Find out more about what we do with Ten years of in-house communications – highlights

Trust me…I’m the boss

Do your employees trust you; do you trust them? It’s not something leaders or managers have had to think about ...
Find out more about what we do with Trust me…I’m the boss

SENIOR COMMUNICATOR AT LLOYDS BANK JOINS ASPIC LINE-UP

We are delighted to announce Jim Connor, Director of Communications, Commercial Banking at Lloyds Banking Group as our second confirmed ...
Find out more about what we do with SENIOR COMMUNICATOR AT LLOYDS BANK JOINS ASPIC LINE-UP

European Champions!

Sequel scooped the title of  Europe’s ‘Best Digital Communication’ with kfi magazine for Kerry Foods at last night’s European awards, ...
Find out more about what we do with European Champions!

Aspic Breakfast Seminar: Communicating company strategy

Communicating company strategy – making it mean something to your people Aspic Breakfast Seminar, November 20 How do you get ...
Find out more about what we do with Aspic Breakfast Seminar: Communicating company strategy

Why good design is good business

In the communications world, good design is no longer about making a newsletter or website look better. Today’s designers have ...
Find out more about what we do with Why good design is good business

Why company culture is on the wane

The influence of company culture will wane as professional networks become looser, Tania Lennon, head of leadership and talent, UK ...
Find out more about what we do with Why company culture is on the wane

Inside out: Back to the future

Teenagers screech around on hoverboards, flying cars fill the air and holographic billboards adorn the buildings in the town square ...
Find out more about what we do with Inside out: Back to the future

Golden win for Sequel and Biogen

Sequel’s Everything Taken Care Of video for Biogen is a golden wonder – and that’s official! The film scooped Gold ...
Find out more about what we do with Golden win for Sequel and Biogen

Intranets: the good, the bad and the ugly

Hands up who loves their intranet? We’re guessing you didn’t throw your hands to the sky just then.
Find out more about what we do with Intranets: the good, the bad and the ugly

Sequel’s ‘Lycra lads’ complete 250 miles for charity

The Development team at Sequel Group took walking into work bleary eyed on a Monday morning to new extremes today, ...
Find out more about what we do with Sequel’s ‘Lycra lads’ complete 250 miles for charity

Sequel is IOIC Agency of the Year

Sequel is celebrating after winning Agency of the Year in this year’s Institute of Internal Communication Awards.
Find out more about what we do with Sequel is IOIC Agency of the Year

AQ Summer 2015

In this issue of AQ we explore ways in which communicators can use their experience to enjoy work on a day-to-day and long-term basis...
Find out more about what we do with AQ Summer 2015

Digital Workplaces of the future: Sequel whitepaper

Did you know that almost half of us think we couldn't get through the day without our mobile? And that there are now more active mobile devices on the planet than people?
Find out more about what we do with Digital Workplaces of the future: Sequel whitepaper

Lucky 13 for Sequel Group

Sequel Group and clients pick up 13 Awards of Excellence Sequel Group and clients are celebrating being nominated for Awards ...
Find out more about what we do with Lucky 13 for Sequel Group

How we met Arthur from ACCA

In our latest Aspic seminar we focused on how to stop your intranet ‘flatlining’ - hearing top tips from our Digital Media Director and meeting ACCA's brilliant intranet, Arthur.
Find out more about what we do with How we met Arthur from ACCA

To app, or not to app, that is the question

Mobile apps are becoming an integral part of our everyday lives. But does your organisation really need one? Here we ...
Find out more about what we do with To app, or not to app, that is the question

Looking for interim cover?

Summertime…and the living is easy.   But not if you are one of the unfortunate left in the office while ...
Find out more about what we do with Looking for interim cover?

IABC Conference: 10 things we learnt

1) Consider how the world sees you and amplify your communication strengths. Don’t waste time trying to be something you’re ...
Find out more about what we do with IABC Conference: 10 things we learnt

Sponsoring Intranet Now

We are excited to share that this year Sequel Group are sponsoring the upcoming Intranet Now conference! Intranet now is ...
Find out more about what we do with Sponsoring Intranet Now

A Special Day at London Zoo

For the past 20 years, ZSL London Zoo has held a unique annual event called ‘Special Children’s Day’. It welcomes ...
Find out more about what we do with A Special Day at London Zoo

Is your leader a people person?

It’s the stuff of nightmares for communicators: a leader who can’t or won’t make a connection with their colleagues.   ...
Find out more about what we do with Is your leader a people person?

Designers run the world

The role of design in today’s society – and the impact designers can have in influencing internal communication – was ...
Find out more about what we do with Designers run the world

Our new-look brand

‘You only get one chance to make a first impression’ and at Sequel Group we want our first impression to ...
Find out more about what we do with Our new-look brand

What do you think of AQ?

What do you think of AQ?
Find out more about what we do with What do you think of AQ?

AQ Spring 2015

How to be a campaigner, security and mobile devices and Oxfam's biggest IC challenges, as told by Saskia Jones
Find out more about what we do with AQ Spring 2015

Request our free How To Guides

We have eleven guides on a range of topics all about internal communications – request them here for free!
Find out more about what we do with Request our free How To Guides

SMEs: why you need to communicate with your employees

Our latest free whitepaper looks at the importance of internal communications for SMEs. Contents include: 1 – SMEs as part ...
Find out more about what we do with SMEs: why you need to communicate with your employees

What can the elections tell us about internal comms?

With the voting over and the results in, what can we learn about internal communications in the midst of election ...
Find out more about what we do with What can the elections tell us about internal comms?

Personalising digital workspaces from the IABC EuroComms conference

The choice is theirs The history buffs among you may be aware that this year marks the 800th anniversary of ...
Find out more about what we do with Personalising digital workspaces from the IABC EuroComms conference

April 2015 – Communicating vision and values

The secrets to the successful communication of the corporate vision and values were shared at the latest Association for Strategic ...
Find out more about what we do with April 2015 – Communicating vision and values

Communicating vision and values

Buy tickets for our next Association for Strategic Practitioners in Internal Communications (Aspic) seminar on 24th April 2015 Your company’s vision ...
Find out more about what we do with Communicating vision and values

Changes to Take 3’s social media

Following Take 3 becoming a part of Sequel Group in June last year we will now be merging our social ...
Find out more about what we do with Changes to Take 3’s social media

SMEs: why you need to communicate with your employees

Our latest free whitepaper looks at the importance of internal communications in SMEs. Download here Contents CHAPTER 1 – SMEs ...
Find out more about what we do with SMEs: why you need to communicate with your employees

#ThrowbackThursday: Bonding at bedtime

A year ago we wrote a blog about Whole Foods Market’s novel way of approaching employee engagement – staff sleepovers! Staff ...
Find out more about what we do with #ThrowbackThursday: Bonding at bedtime

Keep on SMiLE-ing

On Wednesday Sequel Group sponsored the latest SMiLE, that’s Social Media in Large Enterprise, London event, run by Simply Communicate. ...
Find out more about what we do with Keep on SMiLE-ing

Download the new Storyboard app!

You can now keep up to date with the latest internal communications news, events and more with the app version ...
Find out more about what we do with Download the new Storyboard app!

Internal communications and engagement – from vision to reality

On Monday, our Associate Director – Strategy Paul Jones joined a panel of speakers in Swansea for a Government Communication ...
Find out more about what we do with Internal communications and engagement – from vision to reality

Deloitte’s UK technology, media & telecommunications predictions – what do they mean for IC?

Deloitte has released its Technology, Media & Telecommunications (TMT) Predictions for 2015, looking at the major trends in the sector ...
Find out more about what we do with Deloitte’s UK technology, media & telecommunications predictions – what do they mean for IC?

The Inside Story – February 2015

We’ve launched our new monthly newsletter – The Inside Story (February 2015 issue)! A combination of our previous newsletter (Storyboard), ...
Find out more about what we do with The Inside Story – February 2015

We’ve been shortlisted!

We are excited to announce that we have been shortlisted in the Institute of Internal Communication (IoIC) Central and North ...
Find out more about what we do with We’ve been shortlisted!

Be a part of the inside story

What is the inside story? the inside story is a monthly emailer that  includes: The latest news from Sequel’s blog ...
Find out more about what we do with Be a part of the inside story

January 2015 – Talking all things mobile

Since the launch of the Apple App Store in 2008, the popularity of mobile apps has skyrocketed – last year ...
Find out more about what we do with January 2015 – Talking all things mobile

Communicating to employees via apps is easier than ever before

We have now officially launched App:IC – an app-based product which makes communicating to remote and diverse employee audiences easier ...
Find out more about what we do with Communicating to employees via apps is easier than ever before

And the internal communications survey said…

There’s a surprising lack of data available in our industry that allows any of us to compare the work of ...
Find out more about what we do with And the internal communications survey said…

Our favourite internal communication stories from 2014

We’ve had a look back over our Storyboard blog to bring you our most popular and favourite internal communication stories ...
Find out more about what we do with Our favourite internal communication stories from 2014

The Winter 2014 issue of AQ magazine is now available!

Click to see the latest issue of AQ AQ magazine is our quarterly award-winning digital magazine about internal communications and a ...
Find out more about what we do with The Winter 2014 issue of AQ magazine is now available!

Christmas Jumper Day in the Sequel office

Last Friday it was Christmas Jumper Day in the Sequel office, and through taking part we raised over £120 for ...
Find out more about what we do with Christmas Jumper Day in the Sequel office

Astellas’ print magazine – Stellar – receives European recognition!

Stellar magazine, a print magazine produced by Sequel for Astellas Pharma EMEA, has been shortlisted in the European Excellence Awards ...
Find out more about what we do with Astellas’ print magazine – Stellar – receives European recognition!

Tickets are now available for ‘Talking all things mobile’ – 16th January 2015

You can now buy tickets to our latest Association for Strategic Practitioners in Internal Communications (Aspic) seminar – ‘Talking all ...
Find out more about what we do with Tickets are now available for ‘Talking all things mobile’ – 16th January 2015

Harvesting poppies at the Tower of London

At Sequel Group we give our employees the opportunity to ‘give back’ through taking days to dedicate their time and ...
Find out more about what we do with Harvesting poppies at the Tower of London

Making sense of Millennials – a whitepaper from Sequel Group

Request our new whitepaper – Making sense of Millennials – by emailing Sally.Longstaff@sequelgroup.co.uk. Produced by Paul Jones, our Associate Director – ...
Find out more about what we do with Making sense of Millennials – a whitepaper from Sequel Group

Being an internal communications ICon

As great as is to receive awards for our work, it is truly exciting to see recognition go to the ...
Find out more about what we do with Being an internal communications ICon

European recognition in the FEIEA Grand Prix Awards 2014!

We are excited to announce that Take 3, the video production team recently acquired by Sequel Group, has won in ...
Find out more about what we do with European recognition in the FEIEA Grand Prix Awards 2014!

Planning for your 2015 internal communications

Mince pies and advent calendars are in the shops and the John Lewis Christmas advert has been released (worth a ...
Find out more about what we do with Planning for your 2015 internal communications

Sequel Group’s work has been shortlisted in the European Excellence Awards!

Our work on Stellar magazine for Astellas Pharma Europe has been shortlisted in the Employee Publication category for the European ...
Find out more about what we do with Sequel Group’s work has been shortlisted in the European Excellence Awards!

Sequel does Bake Off for Cancer Research UK

Yesterday, Sequel Group asked our employees to bake a whole host of yummy baked treats for our own Bake Off ...
Find out more about what we do with Sequel does Bake Off for Cancer Research UK

Walk the talk – following in the footsteps of your audience

In our Autumn 2014 issue of AQ magazine we asked Nick Andrews, Business Development Director for Sequel Group to look ...
Find out more about what we do with Walk the talk – following in the footsteps of your audience

AQ Autumn 2014

Issue 14 – Connecting to remote audiences, holding internal events and the power of visual imagery through video
Find out more about what we do with AQ Autumn 2014

Request our new guide to apps for communications!

The business world is becoming more and more reliant on mobile, so it’s not surprising that companies are looking for ...
Find out more about what we do with Request our new guide to apps for communications!

Our thoughts from the Institute of Internal Communication Awards 2014

At the end of September the Institute of Internal Communication (IoIC) held their 2014 annual Awards. Sequel Group’s representatives had ...
Find out more about what we do with Our thoughts from the Institute of Internal Communication Awards 2014

Have your say and compare your comms…

Hot on the trail of our latest issue of AQ magazine (Autumn 2014), which was published last week, we are ...
Find out more about what we do with Have your say and compare your comms…

AQ Autumn 2014 – our latest internal communications magazine

The latest issue of AQ magazine – Autumn 2014 – has now been published! In this issue our features include: ...
Find out more about what we do with AQ Autumn 2014 – our latest internal communications magazine

SMiLE and be ‘Appy – top tips from #SMiLElondon

Simply communicate’s latest SMiLE (Social Media inside the Large Enterprise) conference took place in London last week for comms pros ...
Find out more about what we do with SMiLE and be ‘Appy – top tips from #SMiLElondon

September 2014 – High impact visual communication

Sequel’s latest Association for Strategic Practitioners in Internal Communications (Aspic) breakfast seminar proved that comms people – while not ready ...
Find out more about what we do with September 2014 – High impact visual communication

Defining employee engagement

It is bandied about like the Holy Grail – but what do people mean by employee engagement, and how do ...
Find out more about what we do with Defining employee engagement

Facing language barriers in internal communications

The global nature of companies and the diversity of employees add an entirely new dimension to planning internal communications, and ...
Find out more about what we do with Facing language barriers in internal communications

Thoughts and key takeaways from Intranet Now

On 2nd September the first Intranet Now all-day (un)conference was held in the Radison Blu hotel in London. It was ...
Find out more about what we do with Thoughts and key takeaways from Intranet Now

High impact visual communication – Friday 19th September

They say a picture is worth a thousand words and stats show that visuals are processed 60,000 times quicker than ...
Find out more about what we do with High impact visual communication – Friday 19th September

It’s all a juggling act

In our Summer 2014 issue of AQ magazine we asked our very own Caroline Barrett, Associate Director – Client Services ...
Find out more about what we do with It’s all a juggling act

Game over? The role of gamification in today’s internal comms

Written by Claire Thurlow, Editor with Sequel. What a difference a year makes. Twelve months ago Chris and Gwynnie were ...
Find out more about what we do with Game over? The role of gamification in today’s internal comms

A few facts about visual communication

As we discussed in our Spring 2014 issue of AQ magazine, communicators have seen a shift over the years in ...
Find out more about what we do with A few facts about visual communication

Sequel wins nine awards of excellence from the IoIC Awards 2014!

We were excited by the news that Sequel has won nine awards of excellence in the Institute of Internal Communication ...
Find out more about what we do with Sequel wins nine awards of excellence from the IoIC Awards 2014!

AQ Summer 2014

Issue 13 – Sporting engagement, comms from around the world, 60 seconds with Engage for Success and juggling relationships
Find out more about what we do with AQ Summer 2014

The inbox black hole – can social media offer a solution?

Email is arguably the communication tool we use most in the workplace, but it’s also the number-one productivity killer. If ...
Find out more about what we do with The inbox black hole – can social media offer a solution?

Winners of our corporate bingo competition

At the recent ‘The Big Yak’ event, run by The IC Crowd, we started a competition asking communicators to tweet ...
Find out more about what we do with Winners of our corporate bingo competition

The Big Yak 2014

Last Saturday, this year’s The Big Yak took place in eBay’s offices in Richmond, London. If you haven’t heard of ...
Find out more about what we do with The Big Yak 2014

Sequel Group acquires video production company – Take 3

We are very excited to announce that Sequel Group has acquired leading video production experts Take 3! The deal reflects ...
Find out more about what we do with Sequel Group acquires video production company – Take 3

AQ magazine – Summer 2014 issue now available!

The latest issue of AQ magazine – Summer 2014 – is now available! AQ is Sequel’s free, award-winning digital magazine (a part ...
Find out more about what we do with AQ magazine – Summer 2014 issue now available!

The internet of things – ‘big brother’ or the next big thing?

Put simply, the internet of things connects people, devices and systems. But do you really want a fridge that orders ...
Find out more about what we do with The internet of things – ‘big brother’ or the next big thing?

Working with Little Angel Theatre

Sequel is actively supporting Islington-based Little Angel Theatre – the ‘Home of British Puppetry’ – by creating a video to ...
Find out more about what we do with Working with Little Angel Theatre

The changing nature of the workplace

Have you heard of the Responsive Organisation? ‘The Responsive Organisation is a movement’ – a phrase often repeated at their ...
Find out more about what we do with The changing nature of the workplace

Internal communications stories – our IoIC Live 2014 blog series

We had a great time at the latest Institute of Internal Communications (IoIC) Live conference held in Brighton at the ...
Find out more about what we do with Internal communications stories – our IoIC Live 2014 blog series

Employee engagement and office environments: IoIC Live 2014 series

After the recent IoIC Live 2014 conference, we had just too many interesting points to take away from the speakers ...
Find out more about what we do with Employee engagement and office environments: IoIC Live 2014 series

AQ Spring 2014

Issue 12 – The circle of life (a look at the generation gap), mobile for IC and visual comms.
Find out more about what we do with AQ Spring 2014

Upping your meaning quotient, CSR and engagement with Bupa: IoIC Live 2014 series

After the recent IoIC Live 2014 conference, we had just too many interesting points to take away from the speakers. ...
Find out more about what we do with Upping your meaning quotient, CSR and engagement with Bupa: IoIC Live 2014 series

What can communicators learn from neuroscience? – IoIC Live 2014 series

After the recent IoIC Live 2014 conference, we had just too many interesting points to take away from the speakers. ...
Find out more about what we do with What can communicators learn from neuroscience? – IoIC Live 2014 series

Introverts vs. extroverts: IoIC Live 2014 series

After the recent IoIC Live 2014 conference, we had just too many interesting points to take away from the speakers. ...
Find out more about what we do with Introverts vs. extroverts: IoIC Live 2014 series

Taking the pulse of a new generation: IoIC Live 2014 series

Following the recent IoIC Live 2014 conference, we had just too many interesting points to take away from the speakers. ...
Find out more about what we do with Taking the pulse of a new generation: IoIC Live 2014 series

IC excellence – six strands for smarter working: IoIC Live 2014 series

Following the recent IoIC Live 2014 conference, we had just too many interesting points to take away from the speakers. ...
Find out more about what we do with IC excellence – six strands for smarter working: IoIC Live 2014 series

Transforming language and changing culture: IoIC Live 2014 series

Last Thursday 1st May evening and Friday 2nd May, the Institute of Internal Communication (IoIC) held their annual IoIC Live conference. ...
Find out more about what we do with Transforming language and changing culture: IoIC Live 2014 series

Staff bonding at bedtime

Fancy a pyjama party with Pam from Personnel? Employee engagement is a challenge in any business. Poll after poll tells ...
Find out more about what we do with Staff bonding at bedtime

April 2014 – Making sense of measurement

By now, most of us in internal communications are doing some form of measurement – or at the very least ...
Find out more about what we do with April 2014 – Making sense of measurement

Not so remote: communicating with people without computer access

The internal communicator of today has an array of tools to use in order to get their message across. So ...
Find out more about what we do with Not so remote: communicating with people without computer access

Making sense of measurement – tickets still available for our next seminar

A few tickets are still available for our next Association for Strategic Practitioners in Internal Communications (Aspic) seminar on 25th ...
Find out more about what we do with Making sense of measurement – tickets still available for our next seminar

AQ magazine – Spring 2014 issue now available!

If you haven’t seen it yet the latest issue of the award-winning (IoIC Awards 2013 – Best Mobile category) AQ magazine ...
Find out more about what we do with AQ magazine – Spring 2014 issue now available!

The earliest example of Internal Communications has been discovered!

A fascinating discovery has been uncovered on in London, Islington – one of the earliest known depictions of internal communications. ...
Find out more about what we do with The earliest example of Internal Communications has been discovered!

The circle of life: a look at today’s workplace

Much has been written about the generation gap in today’s workplace. All the research indicates that Baby Boomers are very ...
Find out more about what we do with The circle of life: a look at today’s workplace

What is the best advice you’ve ever had about effective communication?

An online discussion recently on what was the best bit of advice you’ve ever had about effective communication was a ...
Find out more about what we do with What is the best advice you’ve ever had about effective communication?

Linklater’s ‘Listen Up!’ campaign: dealing with whistleblowers in the workplace

Linklaters’ employment team launched their ‘Listen Up!’ campaign today, examining how organisations deal with whistleblowers in the workplace and the ...
Find out more about what we do with Linklater’s ‘Listen Up!’ campaign: dealing with whistleblowers in the workplace

Sequel Group wins in the Institute of Internal Communication Central Region Awards!

At Sequel we are celebrating with pastries this morning after winning in the Institute of Internal Communication Central Region Awards ...
Find out more about what we do with Sequel Group wins in the Institute of Internal Communication Central Region Awards!

Is an app the right way to go for your comms?

Now you are probably thinking it, so we’ll just put it out there to clear the air: ‘I’ve got all ...
Find out more about what we do with Is an app the right way to go for your comms?

The winner of our Valentine’s Day competition!

The winner of our Valentine’s Day Competition – who will be sent some lovely brownies from ‘Boxed & Baked’ – is ...
Find out more about what we do with The winner of our Valentine’s Day competition!

Don’t forget the personal touch

With the multitude of channels available nowadays approaching audiences in a personal way has become much easier, and is very ...
Find out more about what we do with Don’t forget the personal touch

The launch of Facebook’s app ‘Paper’, internal comms and visual communications

Facebook recently announced its new app ‘Paper’ which allows people to use the social media platform in a similar way ...
Find out more about what we do with The launch of Facebook’s app ‘Paper’, internal comms and visual communications

Enter our Valentine’s Day competition!

Don’t forget to enter our Valentine’s Day competition to win a box of delicious brownies from ‘baked & boxed’. All ...
Find out more about what we do with Enter our Valentine’s Day competition!

Office relationships – a recipe for disaster right?

In the run up to Valentine’s Day we asked Nick Andrews, Business Development Director with Sequel Group, for his thoughts on ...
Find out more about what we do with Office relationships – a recipe for disaster right?

The Blurred Lines between Internal and External Communications: event summary

Robin Thicke and Miley Cyrus might be perfectly happy blurring the lines of taste and decency but here at Sequel ...
Find out more about what we do with The Blurred Lines between Internal and External Communications: event summary

Engaging employees who ‘quit and stay’

On January 6th it was widely reported to be Blue Monday – so called as it is reputed to be ...
Find out more about what we do with Engaging employees who ‘quit and stay’

AQ Winter 2014

Issue 15 – Results from our big IC survey, the evolving internal communicator and the Christmas corporate message
Find out more about what we do with AQ Winter 2014

Musical chairs: a look at employee engagement and seating plans

We’ve been having a Sequel office re-shuffle – with new staff joining us at the end of the month and ...
Find out more about what we do with Musical chairs: a look at employee engagement and seating plans

And I’m Feeling Good: Using Company Celebrations for Employee Engagement

You know you’ve reached a new low when you wish your gran Happy Birthday on Facebook. In fact, if it ...
Find out more about what we do with And I’m Feeling Good: Using Company Celebrations for Employee Engagement

AQ December 2013: The first issue to be built in HTML5!

Issue 11 – Jive Talkin’, taking an ethical approach, using celebrations to engage and more.
Find out more about what we do with AQ December 2013: The first issue to be built in HTML5!

The blurred lines between internal and external communications: some initial thoughts

The difference between internal and external communications: While internal communication takes place between staff within an organisation, external communication occurs ...
Find out more about what we do with The blurred lines between internal and external communications: some initial thoughts

Jive Talkin’ – A look at the ESN/Intranet platform

WE BUST OUT OUR BEST WHITE SUIT AND PLATFORM SHOES TO TALK JIVE AND WE PROMISE TO TELL YOU NO LIES ...
Find out more about what we do with Jive Talkin’ – A look at the ESN/Intranet platform

AQ magazine – December 2013 issue

With a new design, and available across multiple channels – including iPads and your mobile – our latest issue of ...
Find out more about what we do with AQ magazine – December 2013 issue

FremantleMedia wins for the third time in the FEIEA Grand Prix Awards!

FremantleMedia’s connectmag has become the first publication to win the same category three times in the FEIEA Grand Prix Awards. ...
Find out more about what we do with FremantleMedia wins for the third time in the FEIEA Grand Prix Awards!

Storyboard – November 2013 issue

Our November 2013 issue of Storyboard was published today – with a range of articles about employee engagement and internal ...
Find out more about what we do with Storyboard – November 2013 issue

Emily Atkins: One of the Institution of Internal Communications’s 30 Under 30

Last week the Institute of Internal Communication held their awards ceremony for their 30 Under 30 Class for 2014 – ...
Find out more about what we do with Emily Atkins: One of the Institution of Internal Communications’s 30 Under 30

The AQ timeline – an animated infographic

Q: What do pacman, yammer and jimi hendrix all have in common? A: The AQ Timeline www.sequelgroup.co.uk/aspic-timeline With articles ranging ...
Find out more about what we do with The AQ timeline – an animated infographic

And the – social media – results are in! [Infographic]

It was great to work with Rachel Miller again this year to create an engaging infographic that displays the results ...
Find out more about what we do with And the – social media – results are in! [Infographic]

Thoughts on the latest Melcrum annual conference – from Heather Beresford

With the world of communications evolving at breakneck speed, internal communicators must keep pace if they want to keep employees’ ...
Find out more about what we do with Thoughts on the latest Melcrum annual conference – from Heather Beresford

Storyboard – October 2013 issue

The October 2013 issue of our monthly Storyboard newsletter was sent this week covering a great range of internal communications ...
Find out more about what we do with Storyboard – October 2013 issue

What is your top tip for being a trusted advisor?

Our recent Association for Strategic Practitioners in Internal Communications (aspic) seminar focused on the role of communicator as trusted advisor ...
Find out more about what we do with What is your top tip for being a trusted advisor?

Trust me, I’m a Communicator: event summary

The role of the Internal Comms professional has changed greatly over the last few years, progressing from being viewed as ...
Find out more about what we do with Trust me, I’m a Communicator: event summary

Sequel wins in the IoIC Awards 2013!

Last Friday Sequel Group came away from this year’s IoIC awards with two Awards, in the Mobile and best News ...
Find out more about what we do with Sequel wins in the IoIC Awards 2013!

Upwardly Mobile

Adopting mobile – and by mobile we mean portable so tablets too – technology is an exciting and fast developing ...
Find out more about what we do with Upwardly Mobile

The Award is in the Detail by Louise Birkett

What makes an award winner? The three-word answer is ‘attention to detail’, writes Louise Birkett, organiser of this year’s Institute ...
Find out more about what we do with The Award is in the Detail by Louise Birkett

Infographic: Company Celebrations to Engage Employees

Click on the infographic to see how various companies have been celebrating their anniversaries this year with their employees. Celebrating ...
Find out more about what we do with Infographic: Company Celebrations to Engage Employees

How Internal Comms pros use social media survey with Rachel Miller

Rachel Miller from All Things IC will be surveying Internal Communication pros about how they use social media from the ...
Find out more about what we do with How Internal Comms pros use social media survey with Rachel Miller

Keep Calm and Carry on Communicating

When it comes to a crisis, internal communications often takes the biggest hit. In the rush to fix the problem, ...
Find out more about what we do with Keep Calm and Carry on Communicating

Storyboard August 2013

Our August 2013 issue of Storyboard was sent out in the third week of August. We had a great mix ...
Find out more about what we do with Storyboard August 2013

Aspic Breakfast Seminar: Trust me, I’m a Communicator

Join us on 27th September, 9-11am for our next Aspic breakfast seminar – ‘the trusted advisor: from messenger to influencer’. To ...
Find out more about what we do with Aspic Breakfast Seminar: Trust me, I’m a Communicator

AQ August 2013

Issue 10 – Augumented realities, signing off IC projects and polishing up on Twitter-quette with Katie Hadgraft from RBS
Find out more about what we do with AQ August 2013

AQ Magazine – August 2013 issue!

Our 10th issue of AQ can be found on the iPad (just search Aspic AQ) and online here. AQ is a ...
Find out more about what we do with AQ Magazine – August 2013 issue!

Sequel builds ‘get fit’ app for Carphone Warehouse

Carphone Warehouse, in association with the Dallaglio Foundation Rugby for Change programme has launched an exclusive free ‘guide to fitness ...
Find out more about what we do with Sequel builds ‘get fit’ app for Carphone Warehouse

Zero-Hours Contracts and Internal Comms

A study this week suggested that a million workers in the United Kingdom are on zero-hours contracts, under which people ...
Find out more about what we do with Zero-Hours Contracts and Internal Comms

Getting headspace, leaving work early and an angelic approach to sustainability

   A few of our favourite Internal Communication stories to think about for the week ahead: Get some Headspace from ...
Find out more about what we do with Getting headspace, leaving work early and an angelic approach to sustainability

July Storyboard is now out, featuring video, the ‘Streisand Effect’ and BYOD

The July issue of Storyboard is now available and we are sharing some great internal communication stories. This month one ...
Find out more about what we do with July Storyboard is now out, featuring video, the ‘Streisand Effect’ and BYOD

Life through a Lens

If the global appeal of Fenton, ‘Charlie bit me’ and Socks the Dancing Pony have taught us anything (apart from ...
Find out more about what we do with Life through a Lens

Sequel Group are shortlisted for nine awards for the IoIC Awards 2013!

We are excited to announce that Sequel Group has been shortlisted for a variety of awards for the Institute of ...
Find out more about what we do with Sequel Group are shortlisted for nine awards for the IoIC Awards 2013!

Party in the Office – BYOD

A new report from analyst TechMarketView predicts that by 2016, 9.5 million employees in the UK – about one-third of ...
Find out more about what we do with Party in the Office – BYOD

Suzanne Peck: The most important thing I’ve learned about Internal Communication

Suzanne Peck, Institute of Internal Communication President and the Managing Director of the Sequel Group, started off the Institute’s new ...
Find out more about what we do with Suzanne Peck: The most important thing I’ve learned about Internal Communication

Pearls of wisdom from across the pond

Sequel Group headed Stateside last week for the 2013 IABC World Conference in New York City. Held at the Hilton ...
Find out more about what we do with Pearls of wisdom from across the pond

The Empathetic Communicator and the Art of Ghost Writing

An important part of Internal Communication is really making sure that any content you put out feels authentic.  Whatever the ...
Find out more about what we do with The Empathetic Communicator and the Art of Ghost Writing

Early Adopters vs. Laggards

It may have taken a few hundred years to move from quill pens and parchment to typewriters and newsprint. But ...
Find out more about what we do with Early Adopters vs. Laggards

Skinvertising: The Next Big Thing?

You know how you watch a TV ad, enjoy it and then two minutes later you’ve forgotten what the commercial ...
Find out more about what we do with Skinvertising: The Next Big Thing?

The Big Yak – A Brilliant Event held by the IC Crowd

Last Saturday The IC Crowd @theICcrowd held the much-anticipated unconference: ‘The Big Yak’ in Richmond which was sponsored by Sequel ...
Find out more about what we do with The Big Yak – A Brilliant Event held by the IC Crowd

AQ June 2013

Issue 9 – Yammer uncovered, applying big data and working your first day in IC
Find out more about what we do with AQ June 2013

How good are your social skills?

For some internal communicators, using social media within their organisations is a no-brainer. For many other comms folk we talk ...
Find out more about what we do with How good are your social skills?

The dawn of the four-day week

There’s no one quite as resourceful as the office worker playing the ‘I’m going to be the last to leave ...
Find out more about what we do with The dawn of the four-day week

Future-proofing internal communication

By Helen Deverell In keeping with the theme of ‘the future’, I predicted on Twitter that the IoIC annual conference ...
Find out more about what we do with Future-proofing internal communication

INTERNAL COMMUNICATION EXPERTS JOIN FORCES

Leading internal communication agency Sequel Group has formed a partnership with internal communication and social media expert Rachel Miller. Rachel ...
Find out more about what we do with INTERNAL COMMUNICATION EXPERTS JOIN FORCES

Celebrating 1000 Aspic LinkedIn members

Sequel Group is delighted to welcome the 1000th member of its Aspic LinkedIn community. Katy Bland from UK&I Ernst & ...
Find out more about what we do with Celebrating 1000 Aspic LinkedIn members

Help us uncover Yammer

FOLLOWING ON FROM THE HUGE SUCCESS OF OUR LAST SURVEY ON THE MODERN INTRANET WE’RE ASKING FOR YOUR HELP FOR ...
Find out more about what we do with Help us uncover Yammer

The cost of not educating employees about Twitter

Twitter celebrated its 7th birthday last week but at the same time as the candles were being blown out in ...
Find out more about what we do with The cost of not educating employees about Twitter

Getting engaged in Essex

FOR many years – way too many – internal communicators have struggled to prove their value. Even the very best ...
Find out more about what we do with Getting engaged in Essex

March Storyboard is out now featuring Twitter, the future, Yammer and more

The March issue of Storyboard is now available and we have some great stories from across the communications industry. Last ...
Find out more about what we do with March Storyboard is out now featuring Twitter, the future, Yammer and more

AQ March 2013

Issue 8 – Gamification (a quick guide to the buzzword), avoiding first issue blues and 60 seconds with Pippa Van Praagh from City & Guilds
Find out more about what we do with AQ March 2013

Gamification – an office Xbox or the answer to better internal communications?

AQ magazine is out now and it’s one of the best yet! Having spent some time in various virtual realities ...
Find out more about what we do with Gamification – an office Xbox or the answer to better internal communications?

Sequel Group Highly Commended at the CIPR Inside Story Awards

A great night for Sequel Group at the CIPR Inside Story Awards Sequel Group is celebrating a Highly Commended accolade ...
Find out more about what we do with Sequel Group Highly Commended at the CIPR Inside Story Awards

Just another Harlem Shake video… with a HORSE!

Engaging employees with the Harlem Shake Ok, so we know that there have been thousands of versions of a certain ...
Find out more about what we do with Just another Harlem Shake video… with a HORSE!

Design vs usability – creating email for mobile can be like a game of roulette

Fear of missing out (FOMO) got you foaming at the mouth? Picture the scene, four business types in an uptown ...
Find out more about what we do with Design vs usability – creating email for mobile can be like a game of roulette

How Vine will evolve communication and advertising as we know it

The tweet forced the world to summarise content in 140 characters. Vine will completely change how we absorb content; the ...
Find out more about what we do with How Vine will evolve communication and advertising as we know it

Winning employees’ hearts and minds the old school way

In the Middle Ages, young men and women drew names from a bowl to see who their valentine would be. ...
Find out more about what we do with Winning employees’ hearts and minds the old school way

Can Facebook really expand your horizons?

By Annalisa Fiorentino Next time you catch one of your team on Facebook, don’t be too quick to judge. They ...
Find out more about what we do with Can Facebook really expand your horizons?

Safer Internet Day 2013 – Online Rights and Responsibilities

As more and more of our communications become digital, it has never been as important to make people aware of ...
Find out more about what we do with Safer Internet Day 2013 – Online Rights and Responsibilities

Storytelling: Are you sitting comfortably? Then I’ll begin…

From prehistoric cave paintings to modern-day blogs, we’ve been telling each other stories for centuries. Carol Luck considers how you ...
Find out more about what we do with Storytelling: Are you sitting comfortably? Then I’ll begin…

50 Shades of SharePoint – Event summary

While Friday’s 50 Shades of SharePoint Aspic seminar was anything but sexy, it certainly was grey. Despite the overcast skies, ...
Find out more about what we do with 50 Shades of SharePoint – Event summary

Sticks and stones… responding to social negativity from a business perspective

Twitter is undoubtedly a beautiful thing. You can goad celebrities, nab top tickets, crusade with your favourite cause and it’s ...
Find out more about what we do with Sticks and stones… responding to social negativity from a business perspective

Sequel Storyboard January 2013 – Internal Communications

The latest issue of Storyboard is now available and we have some great stories in this months issue from across ...
Find out more about what we do with Sequel Storyboard January 2013 – Internal Communications

Suzanne Peck and Helen Deverell on Simply TV

IoIC President Suzanne Peck and “30 Under 30” winner Helen Deverell will appear on this months Simply TV to discuss ...
Find out more about what we do with Suzanne Peck and Helen Deverell on Simply TV

Procrastination – waste of time or creative tool?

Never put off until tomorrow… you know the rest of the saying, but is it true? Does it sometimes make ...
Find out more about what we do with Procrastination – waste of time or creative tool?

For better or for worse – how to form a long lasting supplier/client relationship

Annalisa Fiorentino provides some words of wisdom for those in the midst of, or those about to leap head first ...
Find out more about what we do with For better or for worse – how to form a long lasting supplier/client relationship

AQ December 2012

Issue 7 – 50 shades of SharePoint, the importance of storytelling and inside the head of an internal comms blogger, Rachel Miller from All things IC
Find out more about what we do with AQ December 2012

The dizzy heights of success

Does height really matter? Is green more friendly than red? Helen Wilson finds out about some of the more unusual ...
Find out more about what we do with The dizzy heights of success

FremantleMedia highly commended at this year’s Content Marketing Awards

FremantleMedia and Sequel Group highly commended at this year’s International Content Marketing Awards. Sequel and Fremantle Media are celebrating after ...
Find out more about what we do with FremantleMedia highly commended at this year’s Content Marketing Awards

Rising stars of internal communications

The rising stars of internal communications have been named by the IoIC at the first ‘30 Under 30’ event. The ...
Find out more about what we do with Rising stars of internal communications

Coca-Cola reveals its new digital magazine

The company known for decades for promoting its flagship brand as “the pause that refreshes” is refreshing its corporate Web ...
Find out more about what we do with Coca-Cola reveals its new digital magazine

Geek speak, intranets and cool communication

Last week us creative types at Sequel signed off the concept for a new intranet marketing campaign featuring the word ...
Find out more about what we do with Geek speak, intranets and cool communication

Digital content accolade for Sequel

FremantleMedia and Sequel Group are pleased to announce that they have been shortlisted for the CMA International Content Marketing Awards ...
Find out more about what we do with Digital content accolade for Sequel

Building and benchmarking an intranet, the IKEA way

Working on a continuous improvement of the intranet could be a dream for many internal communications professionals. Susanne Rolf, Process ...
Find out more about what we do with Building and benchmarking an intranet, the IKEA way

SharePoint 2013: Intranets with a side of social

For many years organisations have used SharePoint to create Intranet environments, a single location that can be used as a starting ...
Find out more about what we do with SharePoint 2013: Intranets with a side of social

Publishing and it’s evolution – an infographic

Starting from 1440 when Johannes Gutenberg invented the first printing press, on through the ages, highlighting greater innovation in publishing ...
Find out more about what we do with Publishing and it’s evolution – an infographic

IoIC President speaks about new initiative for young internal communications professionals

Following the launch of a recent new initiative to seek out young IC talent Simply Communicate spoke to the President ...
Find out more about what we do with IoIC President speaks about new initiative for young internal communications professionals

Managing the new mobile workforce – employee communications

Never before in modern times have workers had so much autonomy over their work days. With the proliferation of mobile ...
Find out more about what we do with Managing the new mobile workforce – employee communications

Sustainability: the word you shouldn’t use

A new study shows that understanding a company’s business objectives and avoiding sustainability jargon is the secret to successful sustainability ...
Find out more about what we do with Sustainability: the word you shouldn’t use

Evolution of internet language…

There was an article in the Metro newspaper last week that got me thinking about the words we use in ...
Find out more about what we do with Evolution of internet language…

The Power of Performance: Maximising Your Internal Communications Results

Event: October 2012 Speakers: Katie Hadgraft, Essex County Council;  Fliss Cox, Kerry Foods Internal communicators heard top tips in how ...
Find out more about what we do with The Power of Performance: Maximising Your Internal Communications Results

Does grammar still matter?

Internal communications is no longer a career for English graduates and clapped out journalists. Professionals from a range of backgrounds ...
Find out more about what we do with Does grammar still matter?

Variety is the spice of life

Here at Sequel we’ve been busy working on a range of projects that some of you might not necessarily associate ...
Find out more about what we do with Variety is the spice of life

AQ September 2012

Issue 6 – Does grammar still matter, five things you need to know about interviewing and how much does height matter?
Find out more about what we do with AQ September 2012

Making the Games: Triumphs, tears and tantrums in the pool

By Lauren McMenemy So there I was, standing by my accreditation board and checking the little laminated bits of paper ...
Find out more about what we do with Making the Games: Triumphs, tears and tantrums in the pool

[EVENT] ASPIC – The power of performance

A double dip recession, pressure on budgets – just how do the best internal communicators maximise their results against such a ...
Find out more about what we do with [EVENT] ASPIC – The power of performance

Measurement equals success in internal communications

No, it’s not the Shakespeare play. But why it’s time for internal communicators to put away the fountain pen, get ...
Find out more about what we do with Measurement equals success in internal communications

Quite Remarkable! QR use confounds the experts…

“ We like it because… we use QR codes with our clients” A new report from ScanLife found the number ...
Find out more about what we do with Quite Remarkable! QR use confounds the experts…

Saving staff for a sunny day

“ We like it because… it keeps team morale up” Private-sector employers are holding on to more staff than they ...
Find out more about what we do with Saving staff for a sunny day

AQ Magazine – The joy of ethics and the last word on the O——s

The latest issue of AQ, the magazine for internal communicators who belong to the Aspic Internal Communications Network on LinkedIn, ...
Find out more about what we do with AQ Magazine – The joy of ethics and the last word on the O——s

Getting mobile doesn’t make you more balanced

“ We like it because… it highlights the dangers of being too mobile” Over half of the UK’s mobile workers ...
Find out more about what we do with Getting mobile doesn’t make you more balanced

Kiss off! Annoying email habits…

“ We like it because… email is used on a daily basis by employees” Taking time over an ‘out of ...
Find out more about what we do with Kiss off! Annoying email habits…

[Security] – Attack of the cybermen

We’ve all been there, five minutes until a deadline and you are typing the last few words of an email ...
Find out more about what we do with [Security] – Attack of the cybermen

Starbucks make the shift from print to online employee comms

Earlier this year the Starbucks communications team reassessed their print channel, Coffee Press’, mounting production costs. This combined with the 20-something ...
Find out more about what we do with Starbucks make the shift from print to online employee comms

Mobile: adding to the channel mix

The research is on-going but the first stats are in, testing is well underway and the weight of evidence is ...
Find out more about what we do with Mobile: adding to the channel mix

The only way is ethics? An internal communications view

Internal communicator (and former Murdoch journo) Lauren McMenemy debates morals in our business “I met with a financial advisor and ...
Find out more about what we do with The only way is ethics? An internal communications view

AQ July 2012

Issue 5 – Putting our faith in numbers, the event that ‘shall not be named’ and five things you need to know about video
Find out more about what we do with AQ July 2012

AQ magazine now available on iPad!

“ We like it because… we like sharing our thoughts” The free magazine for members of the Aspic Communicators Network ...
Find out more about what we do with AQ magazine now available on iPad!

Deputy Prime Minister calls for greater employee ownership

“ We like it because… employee engagement is recognised at the top” A package of 28 proposals that would see ...
Find out more about what we do with Deputy Prime Minister calls for greater employee ownership

Sequel’s digital delight

“ We like it because… we like being recognised for our work” Sequel was delighted to be the only major ...
Find out more about what we do with Sequel’s digital delight

Do you want to come back to my ipad?

“ We like it because… it tickled our sense of humour” As a public service—and for a little summer fun—here ...
Find out more about what we do with Do you want to come back to my ipad?

Yammer dabba do!

Microsoft deal rocks  Following weeks of rumour and speculation it’s official, Microsoft is buying Yammer. This is a fantastic piece ...
Find out more about what we do with Yammer dabba do!

Changing the face of internal communication

It’s official! Sequel is THE game changing agency. That’s the award we picked up at this year’s IoIC Awards, held ...
Find out more about what we do with Changing the face of internal communication

Barcelona are winners with their new media strategy

“ We like it because… it demonstrates the industry we know” They might have lost to Chelsea in the Champions ...
Find out more about what we do with Barcelona are winners with their new media strategy

Are you ready for a mobile world?

“ We like it because… we know how important mobile is” In his great keynote speech at IMS 2012 in ...
Find out more about what we do with Are you ready for a mobile world?

Faster than a speeding bullet

“ We like it because… it was simply awesome” Learn how a query travels almost at the speed of light ...
Find out more about what we do with Faster than a speeding bullet

When your staff are the last to know…

“ We like it because… the research revealed some interesting information for communicators” A survey of campaign briefs by integrated ...
Find out more about what we do with When your staff are the last to know…

Pitch your communications to achieve your goals

What can communicators learn from the world of sport? Earlier this month, Lord Sebastian Coe – the figurehead of the ...
Find out more about what we do with Pitch your communications to achieve your goals

Variety is the spice of life

Here at Sequel we’ve been busy working on a range of projects that some of you might not necessarily associate ...
Find out more about what we do with Variety is the spice of life

Trip Advisor reveals the ‘passport’ to their intranet success

Most intranets take approximately one-to-two years to launch. Not so for Trip Advisor – the company we all rely on ...
Find out more about what we do with Trip Advisor reveals the ‘passport’ to their intranet success

IC tips from the customer publishing professionals

Talking to your staff is a tricky business, but our exclusive guide should make it easier… APA members produce internal ...
Find out more about what we do with IC tips from the customer publishing professionals

Top of the class? Internal comms in universities…

Universities are investing in external communications to attract students, influence policy and diversify their income streams, but how healthy are ...
Find out more about what we do with Top of the class? Internal comms in universities…

Don’t neglect middle managers

Business fears a lack of attention to the middle management layer is damaging the leadership pipeline, a worldwide survey of ...
Find out more about what we do with Don’t neglect middle managers

Recognising the importance of engagement

Companies with Recognition Programs See Higher Levels of Employee Productivity, Engagement, Retention April 12, 2012 — 64% of companies that ...
Find out more about what we do with Recognising the importance of engagement

How do you measure up?

In the financial sector – probably more than any other – success is measured in cold, hard figures. So it’s ...
Find out more about what we do with How do you measure up?

AQ May 2012

Issue 4 – The evolving intranet, inside the head of a web developer and what can we learn from the world of sport?
Find out more about what we do with AQ May 2012

How video lets your employees be part of the experience like never before

The internet gave us up to date information at the touch of a button. But video lets us be part ...
Find out more about what we do with How video lets your employees be part of the experience like never before

5 things you really need to know about…briefing a photographer

1.     Follow the rule of thumb: who, what, where, when, why. These are key details that ensure the photographer knows ...
Find out more about what we do with 5 things you really need to know about…briefing a photographer

The Evolving Intranet

Your organisation’s social hub With 10 days left until the next ASPIC seminar we are delighted to confirm that Waterstone’s ...
Find out more about what we do with The Evolving Intranet

In the loop or in the dark?

“ We like it because… it is an interesting theory” Do you know what’s going on in your organisation or ...
Find out more about what we do with In the loop or in the dark?

Is it change for change’s sake?

“ We like it because… it is a relevant topic” Only half of the UK’s senior directors or executives working ...
Find out more about what we do with Is it change for change’s sake?

The love languages of employee engagement

“ We like it because… it is an interesting theory” Gary Chapman’s book “The Five Love Languages” is a must ...
Find out more about what we do with The love languages of employee engagement

Survey science boosts Barclays engagement

“ We like it because… we like science” While results of employee engagement surveys at Barclays UK Retail and Business Banking ...
Find out more about what we do with Survey science boosts Barclays engagement

And finally…there’s less than 100 days to go before the Games

Have you got your communication around the Games planned? Are you using this huge event to boost engagement with your ...
Find out more about what we do with And finally…there’s less than 100 days to go before the Games

Barking mad or a great idea to reduce workplace stress?

“ We like it because… dogs should be in the workplace” In a recent study at Virginia Commonwealth University its ...
Find out more about what we do with Barking mad or a great idea to reduce workplace stress?

5 things… choosing the right print for your magazine

1. The first thing to consider is quantity. Being sure of the amount you need allows you to buy in ...
Find out more about what we do with 5 things… choosing the right print for your magazine

Learning the art of subtlety… from Jimi Hendrix???

“Have you ever been experienced?” asked Jimi Hendrix in the 60s. Well, he was… and so are we. Although not ...
Find out more about what we do with Learning the art of subtlety… from Jimi Hendrix???

Corporate Responsibility (CR) is the new buzz word

Corporate Responsibility (CR) is the new buzz word. But until recently it was dismissed as fluffy marketing spiel. But the ...
Find out more about what we do with Corporate Responsibility (CR) is the new buzz word

Getting iPad magazines right and stopping the whining in its tracks…

Reading a recent blog on Mashable, I was astonished to learn of some iPad app magazine techniques practised by some ...
Find out more about what we do with Getting iPad magazines right and stopping the whining in its tracks…

Better the devil you know

Warning! If my previous blog alarmed you, then this one might turn your hair grey. But believe me when I ...
Find out more about what we do with Better the devil you know

AQ March 2012

Issue 3 – Corporate Responsibility and the communicator, hosting a successful webinar and values we can learn from Jimi Hendrix
Find out more about what we do with AQ March 2012

Is #intranet news, old news?

“ We like it because… it’s creating discussion” Our 2012 prediction post sparked some healthy debate about the role of news ...
Find out more about what we do with Is #intranet news, old news?

Honesty is the best policy: how to stop worrying and learn to love social media

“ We like it because… we love social media and so should you” The ideas that drive employer marketing and ...
Find out more about what we do with Honesty is the best policy: how to stop worrying and learn to love social media

Have you read AQ, the free digital magazine for internal communicators?

“ We like it because… it is not everyday something is free” The latest issue of AQ, the digital magazine ...
Find out more about what we do with Have you read AQ, the free digital magazine for internal communicators?

Harry Redknapp: business and communications leader?

“ We like it because… it’s Harry Redknapp” He may not seem like the most obvious poster boy for leadership ...
Find out more about what we do with Harry Redknapp: business and communications leader?

The top challenges for IC people

“ We like it because… it’s something all internal comms professionals can relate to” The impact of campaigns involving corporate ...
Find out more about what we do with The top challenges for IC people

This is Pinteresting – Heightening leadership visibility to engage employees

“ We like it because… Pinterest is new and exciting” One of the biggest challenges internal communicators face is how ...
Find out more about what we do with This is Pinteresting – Heightening leadership visibility to engage employees

The Evolving Intranet

Your organisations social hub Today’s corporate intranet is very different to the early incarnation when the canteen menu was the ...
Find out more about what we do with The Evolving Intranet

ASPIC AQ Mag – Issue 3, Out Now!

The next issue of AQ is here and we have packed even more in to it, including emerging trends for ...
Find out more about what we do with ASPIC AQ Mag – Issue 3, Out Now!

Be careful what you wish for

We’ve all been there. 4.30pm on a Friday; it’s been a hectic week; and now you’ve got to write another ...
Find out more about what we do with Be careful what you wish for

The four types of employee engagement

“ We like it because… employee engagement is important” A new international study of employee engagement in multinational enterprises (MNE’s) ...
Find out more about what we do with The four types of employee engagement

Ringing the changes: Nokia improves internal communications with social media

“ We like it because… big names support internal communications” Taking its lead from Gatorade’s ‘mission control’, Nokia is rolling ...
Find out more about what we do with Ringing the changes: Nokia improves internal communications with social media

Great comms the catalyst for great performance

“ We like it because… it links communications to performance” Natalie Benjamin, head of communications at performance consultancy Lane4, looks ...
Find out more about what we do with Great comms the catalyst for great performance

[VIDEO] Defining the role of the internal communicator to kids!

“ We like it because… it’s a clever view on employee engagement” Take a look at this video; it beats ...
Find out more about what we do with [VIDEO] Defining the role of the internal communicator to kids!

Boosting ROI with IC

“ We like it because… it supports internal communications” Most organisations recognise the value of internal communications in terms of ...
Find out more about what we do with Boosting ROI with IC

Creative people are more likely to cheat

“ We like it because… it creates debate” Is there a link between creativity and dishonesty? According to a new ...
Find out more about what we do with Creative people are more likely to cheat

Be careful what you wish for…

As communicators we long to write controversial, scandalous and thought-provoking articles that will titillate our readers. But in reality it’s often ...
Find out more about what we do with Be careful what you wish for…

Olympic comms campaign launched

Companies with an interest in communicating the London 2012 Olympics to their stakeholders can now buy a tailor-made package from ...
Find out more about what we do with Olympic comms campaign launched

New media – but still the same favourite subjects

“ We like it because… it shows that even with new media we are still the same” Births, deaths and ...
Find out more about what we do with New media – but still the same favourite subjects

Are you a sociopath or chameleon?

“ We like it because… it creates interesting debate” The concept of servant leadership has become popular since it was ...
Find out more about what we do with Are you a sociopath or chameleon?

Companies must bolster internal communications to combat negativity

“ We like it because… we completely agree about the need to bolster internal comms” To improve the reputations of ...
Find out more about what we do with Companies must bolster internal communications to combat negativity

Our survey said…not a lot – Employee engagement surveys

“ We like it because… it is a view on employee engagement” Employee engagement surveys, staff surveys, people surveys, call ...
Find out more about what we do with Our survey said…not a lot – Employee engagement surveys

Here are 30 low cost ways to boost employee engagement

“ We like it because… there will be at least one useful piece of information to take away” There’s been ...
Find out more about what we do with Here are 30 low cost ways to boost employee engagement

Five things to never say to your employees

“ We like it because… it is useful advice for anyone in employee engagement” Recently I was hanging out with ...
Find out more about what we do with Five things to never say to your employees

2011: the year of digital

We don’t know about you, but here at Sequel life in December doesn’t seem to slow down. If anything it’s ...
Find out more about what we do with 2011: the year of digital

ASPIC – The Fast Track to Employee Engagement [EVENT]

Employee engagement? It takes time, right? Not necessarily! There are ways to fast track engagement without cutting too many corners ...
Find out more about what we do with ASPIC – The Fast Track to Employee Engagement [EVENT]

Engaged employees boost bottom line

“ We like it because… it shows the importance of employee engagement and internal communications” Staff engagement is essential to ...
Find out more about what we do with Engaged employees boost bottom line

In search of greener grass

“ We like it because… it shows positive change within the communication world thanks to digital” The number of communication freelancers considering ...
Find out more about what we do with In search of greener grass

So, internal communications – our work is done?

“ We like it because… looks at the progress of internal communications over the last year” The progress internal comms ...
Find out more about what we do with So, internal communications – our work is done?

Work's great – but only in smaller doses

“ We like it because… it look at what motivates staff at work” According to a recent ICM survey, 72% ...
Find out more about what we do with Work's great – but only in smaller doses

Home win for Aon?

“ We like it because… it is a good example of employee engagement using sport” Aon Corp. has launched a ...
Find out more about what we do with Home win for Aon?

Taking staff for granted hurts employee engagement figures

“ We like it because… it is highlights the importance of employee engagement” Nearly three quarters (70%) of more than ...
Find out more about what we do with Taking staff for granted hurts employee engagement figures

Use of video grows in internal communications

“ We like it because… it is a dynamic means of capturing employees’ attention” Organizations such as Boeing and Mayo ...
Find out more about what we do with Use of video grows in internal communications

The evolution of magazines [INFOGRAPHIC]

Magazines have come a long way in recent times but they also have a long history. So we decided to ...
Find out more about what we do with The evolution of magazines [INFOGRAPHIC]

We tweet 28,409 miles of characters every day! How do we filter the noise?

Twitter recently reached an incredible milestone: it delivered 200 million tweets per day. That’s equal to 28,409 miles of tweets ...
Find out more about what we do with We tweet 28,409 miles of characters every day! How do we filter the noise?

AQ October 2011

Issue 2 – Where does IC sit in your organisation, the evolution of magazines and how to connect with your audience.
Find out more about what we do with AQ October 2011

Internal Communications – its an HR thing right?

So where should internal communications as a discipline sit within an organisation – and does it really matter? That’s one ...
Find out more about what we do with Internal Communications – its an HR thing right?

Top tips to put even the most nervous interviewee at ease

Awkward silences, the wringing of hands and a rise in blood pressure are just some of the physical reactions that ...
Find out more about what we do with Top tips to put even the most nervous interviewee at ease

Psst! Wanna read an article on gossip at work?

“ We like it because… it tackles one of the elephants in the corporate office” Gossip, while not restricted to ...
Find out more about what we do with Psst! Wanna read an article on gossip at work?

So, do you recognise yourself or your colleagues here?

“ We like it because… it kind of backs up what we already knew but are sometimes afraid to voice” ...
Find out more about what we do with So, do you recognise yourself or your colleagues here?

Our survey said… not a lot actually

“ We like it because… it challenges the status quo – whether or not you agree it’s worth a read” ...
Find out more about what we do with Our survey said… not a lot actually

Yes, social media is a valuable platform for internal communicators – Report

“ We like it because… there seems to be some data around the theory here” A new study says that ...
Find out more about what we do with Yes, social media is a valuable platform for internal communicators – Report

If you're happy and you know it…

“ We like it because… there’s still plenty of opportunity for employee engagement” Badenoch & Clark have compiled the Happiness ...
Find out more about what we do with If you're happy and you know it…

Digital really is in rude health!

“ We like it because… it shows that digital is great but isn’t perfect” New research has shown that the ...
Find out more about what we do with Digital really is in rude health!

Internal communications… post-it not past it

There’s a new tourist attraction in Paris that’s added a new dimension to communication. At first glance it looks like ...
Find out more about what we do with Internal communications… post-it not past it

Deciphering the jargon in business communication

We’ve all witnessed it. The eye roll quickly followed by a collective sigh. The moment a senior manager utters a ...
Find out more about what we do with Deciphering the jargon in business communication

Talking 'bout my generation

“We are,” said a friend who, like me, is in his 40s, “the last generation that doesn’t really understand the ...
Find out more about what we do with Talking 'bout my generation

Google+ and the potential for Internal Communications

Have you been invited yet? Unlike previous attempts by Google to integrate into the social market and crush Facebook, its ...
Find out more about what we do with Google+ and the potential for Internal Communications

There’s an app for that, right?

It’s easy to get consumed by it. So-and-so has Twitter. Such-and-such uses Ning and Yammer. There’s that great new digital ...
Find out more about what we do with There’s an app for that, right?

Harnessing the power of mobile for internal comms

Be bold, be challenging and build relationships with IT and Legal – that was the advice for delegates at this ...
Find out more about what we do with Harnessing the power of mobile for internal comms

2B or not to be?

I’m often amazed by how presenters on live television can look at a camera and pretend they’re talking to just ...
Find out more about what we do with 2B or not to be?

Tech distractions for workers add up

Distractions caused by social media, e-mail and badly designed office technology may cost a 1,000-worker company more than US$10 million ...
Find out more about what we do with Tech distractions for workers add up

AQ June 2011

Issue 1 – Is internal comms still a young person’s game, six degrees of separation and what does an employee engagement manager think about.
Find out more about what we do with AQ June 2011

5 ways to tie communications to business results

Communicators, the number crunchers might argue, are right-brain types, fine at producing a creative educational campaign, but not so good ...
Find out more about what we do with 5 ways to tie communications to business results

Mine's a latte with extra employee engagement

There is no ‘silver bullet’ for employee engagement – but the secret is to find out what you do well ...
Find out more about what we do with Mine's a latte with extra employee engagement

Playing to win: how play at work can drive success

As innovation becomes the stamp of high-value work, our working circumstances will have to provide an opportunity for childlike play ...
Find out more about what we do with Playing to win: how play at work can drive success

Managers to blame for worsening workplace morale

Morale in the workplace is getting worse and managers could be to blame, according to the Chartered Management Institute (CMI). ...
Find out more about what we do with Managers to blame for worsening workplace morale

The Apprentice bragging game

The Apprentice is returning to British screens, bringing with it a slew of business buzz-phrase nonsense and baffling bravado from ...
Find out more about what we do with The Apprentice bragging game

Confidence in senior management at record low

Employee confidence and trust in senior leaders has hit a record low as job security, satisfaction and standards of living ...
Find out more about what we do with Confidence in senior management at record low

Still think social media in business is a fad?

Angela blogs, ‘Almost every day I talk with business owners who think social media is a fad, and if they ...
Find out more about what we do with Still think social media in business is a fad?

Short paragraphs boost online readership

When researchers for The Poynter Institute looked into what makes people read online, they found that one key predictor of ...
Find out more about what we do with Short paragraphs boost online readership

Is the employee newsletter dead?

When it comes to choosing communication channels, employee newsletters are viewed as an anachronism by most organisations, says Dom Crincoli ...
Find out more about what we do with Is the employee newsletter dead?

The real test of employee engagement

We hear all the time about employee engagement and how it’s measured. Terms like “discretionary mindshare”, “active engagement” and others ...
Find out more about what we do with The real test of employee engagement

National Trust's Wimpole Home Farm seeks online farmers

A National Trust farm is to be run by online subscribers voting on which crops to grow and livestock to ...
Find out more about what we do with National Trust's Wimpole Home Farm seeks online farmers

What a five-year-old can teach you about compelling communications

Tuning out irrelevant information is a skill that today’s five-year-olds have in spades, writes Thomas Stringham of Advertising Age in ...
Find out more about what we do with What a five-year-old can teach you about compelling communications
+44 (0) 207354 5577

Request Our Credentials