Kerry Group Intranet

The challenge

Kerry Group is a global leader in the food ingredients and flavours industry. It operates in 23 countries, with 126 manufacturing sites and 24,000 employees.

But, ‘hard to get to’, ‘slow’, ‘outdated’, ‘frustrating’, ‘confusing’ and ‘unhelpful’ were just some of the words employees used to describe the myKerry intranet site.

Working with Sequel, Kerry Group took the decision to transform its intranet into one that was more user-friendly and which addressed several technology concerns – some users had fast connections, others were much slower.

Key deliverables included developing a simpler navigation to make searching for information easier and overhauling the content to make it more relevant.

The solution

Focus groups – involving 80 people across eight sites in four countries – showed content needed to come before design.

Key changes needed to be: more internal news, removing redundant icons, increasing the social use, and making it easier for users to edit their profiles.

Wireframes were drawn up based on the type of content requested by the focus groups, before the site was built to test its technical suitability.  At all stages Sequel and Kerry Group worked hard to make sure both the look and feel for users – and the wider technical requirements of the Group – were met.

“I would like to thank you and the Sequel Group UI team, especially Digital Media Developers Rod and Luke for all their tremendous support in making the myKerry home page re-design project a success story for all of us.”

The value

Feedback has been overwhelmingly positive. Before the redesign the site attracted an average of 5,700 unique users a day. Since its relaunch that’s risen to more than 10,000.

Once the new site went live, Sequel and Kerry Group conducted research to calculate its success. Key findings were

  • Speed and access – 75 per cent of people find it ‘easy’ to ‘very easy’ to navigate
  • Improved content – 84 per cent said they felt the new content was ‘more relevant’
  • Design – 91 per cent of users said they ‘loved’ the new homepage.

And key words associated with the site now? ‘Love it’, ’it’s awesome’, ‘simple and straight forward’, ‘stylish, modern and appealing’.