ASPIC BREAKFAST SEMINAR: How does your comms measure up?
Yes, we do make a difference!
Proving the value of internal communication through robust measurement – Aspic Seminar, September 9th.
Measuring the impact of internal communication remains something of a mystery for many organisations. How do we really prove that what we do makes a difference?
It’s not easy, but times are changing – there are tools and techniques out there which now enable us, as IC experts, to talk to our colleagues confidently about the way we are influencing culture and behaviour.
In our latest Aspic seminar, rescheduled for September 9th from 9-11am at London’s Soho Hotel, we’ll hear from two measurement experts with a different approach to gathering the data and evidence that makes a difference.
Our first guest speaker is Russell Grossman FCIPR, FCIM, FRSA, director of communications at the Office of Rail and Road and head of profession for internal communications in the Government Communication Service. He will discuss the importance of robust measurement and the tools available to communicators and how he is using some of those approaches within central government.
Joining Russell is our second guest speaker Annabel Dunstan, co-founder of Q&R, a company which helps business measure engagement through pulse checks and believes the annual employee survey is dead!
Click here to book your tickets for the seminar via EventBrite (tickets cost £20 each-excluding VAT).
There are a limited number of tickets available so please do book early.