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UHV: Showcasing engineering expertise

The challenge

UHV Design specialises in the design, manufacture and supply of innovative market-leading HV and UHV motion and heating products. They wanted a high quality, two-minute film that highlighted the scale of their operations. The film had to stand out to set the company apart from the competition, as it was to be used online, in meetings and at exhibitions.

The solution

We used the imaginative journey of a product being developed to flow through and showcase each part of the business.

The on-screen captions have a clean, technical look and feel, drawing attention to elements on screen, as well as sharing key messages and business facts.

Drone footage helped us convey the scale and location of operations, as well as the benefits of everything being in-house from start to finish.

The value

The company is using the film in different ways to maximise impact and reach:

  • as a signature banner on all external email
  • on its website
  • modified as the homepage banner
  • played in a constant loop in the reception areas
  • at shows and customer visits
  • in training PowerPoints to give an insight into UHV.

The film has been very well received both internally and by customers and received lots of positive feedback. Measurement has shown that the film contributed to a rise in traffic on the website and increased and improved customer conversations at exhibitions and events. It is a talking point for potential clients and helps to raise awareness about the breadth of services UHV offers.