Is lack of time killing your 2024 resolutions?

We hear this a lot when it comes to one of our favourite topics: IC measurement. People often tell us: “I know I should do it, I know it’s good for me, but I just don’t have the time.”  

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365 ways to use Microsoft 365, but are you using the right one?

If your organisation is using Microsoft 365 but you’re still not sure if you’re getting the best out of it, or the ‘possible’ you’re not alone.

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Why storytelling is a key differentiator to an organisation’s engageme...

I’d been searching for quotes about the importance of storytelling in business and the above from American businessman, author and social media guru, Gary Vaynerchuk, struck a chord.

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AI certainly helps, but human-led narratives really move us

As AI continues to encroach into what we may have considered to be human-only territory, Sequel writer Matt Hoople argues for the human touch in crafting  successful narratives

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Sequel won a hattrick of awards at the Europe-wide FEIEA Grand Prix on...

Sequel’s work on Aviva’s Making It Click campaign was recognised in the Best Overall Campaign class, while we picked up Best Magazine/Newspaper for White & Case’s Reporter Quarterly.

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Tackling the Thames Path for The Ben Kinsella Trust 

We took on 28km of the Thames Path to raise money for anti-knife crime charity, The Ben Kinsella Trust. Find out how we did…

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Make your line managers your Internal Communication MVPs

Recent employee research shows line manager communication is still the most popular channel but it isn’t working effectively. Becky Leonard outlines the key issues and solutions to manage the gap.

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New Internal Communication Index report reinforces the value of line m...

News

Our Sequel Insight team was intrigued to read the new IC Index report this morning, particularly as its findings reflected many of our experiences from recent client work.

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AI: the one tool to rule them all?

As the debate around AI continues, Sequel’s Head of Insight Paul Jones asks how can communicators and organisations avoid AI’s pitfalls, while making the most of its benefits?

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