When we’re talking to IC and HR clients about their pain points, struggling to prove the value and impact of their hard work comes up time and time again.

“This often leads to a conversation about why insight matters and how there’s limited visibility into employee engagement, especially for sentiment around big change programmes or leadership town halls for example,” says Sequel’s digital project manager, Rudina Nuredini.

Difficulty in surfacing insight and the lack of reliable, real-time data to back up decisions, also feature.

“It was from having these conversations and coming back to chat with the wider team about how we could solve the challenge that we created DASH. It solves all of this – and more.”

DASH is our employee engagement dashboard – a dynamic platform that transforms internal communication and engagement data into clear, actionable insights.

“As it has been built with clear pain points at its heart – built by internal communications experts for internal communicators – DASH gives an honest, real-time view of how your organisation communicates, connects and performs.

“This isn’t about stats or charts. It’s that investment in knowing what’s really going on inside your business and using that knowledge to lead smarter.”

Unlike traditional reporting tools, DASH doesn’t require advanced analytics skills or IT support.

“As It’s plug-and-play and built to integrate with your existing channels – from SharePoint to Viva Engage to email – whether you’re running global comms campaigns or measuring CEO visibility, DASH is bringing everything together in one intuitive view,” adds Rudina.

With DASH, you can:

• Track employee engagement metrics across your key internal channels
• Get real-time feedback and data
• Surface data-led storytelling that proves the reach and impact of internal comms
• Generate on-brand, leadership-ready reports in minutes
• Identify what’s working (and what isn’t) – no guesswork or advanced analytics skills required.

“DASH that it is revealing some of the internal signals that show how well people are connected, aligned, and engaged which leads to better decision-making across the board. It’s delivering insight without the guesswork.”