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CASE STUDY

Nationwide: Multi-purpose event app saves firm time and money

The app proved a boon for Nationwide’s digital employee experience and been used for several other events.

94%
Events app overall usage rate
316
users
4,605
app visits
The challenge
Our solution
The impact
The challenge

As one of its internal communication tools, Nationwide wanted a flexible, multi-user, multi-event app for employee engagement that could be used repeatedly, saving money, time and effort by organisers and users.

Our solution

Based on Sequel’s app framework, we delivered an events app that’s easy for the client to manage, meets security standards, is simple to download, use and (importantly) re-use, time and again.

Nationwide first used Sequel’s events app for employees for its annual award ceremony, to seed information in the four-week lead-up, to build excitement, and for the big day. The app’s social functions engaged people, with employees uploading photos of what they were going to be wearing, chatting about the event and engaging in polls.

The event was filmed and uploaded live so that invitees unable to attend could watch it on their device.

The app proved a boon for Nationwide’s digital employee experience and been used for several other events.

The impact

The multi-purpose app was highly valuable in increasing employee engagement and creating a buzz before, during and after the event. 361 users came into the app a total of 4,605 times, visiting at least 12 times during the four-week period of the event.

CLIENT TESTIMONIALS
"The app has gone down really well and enhanced the conference. I would happily recommend Sequel Group. They've supported us with lots of campaigns and activities, are quick to respond, creative and a pleasure to deal with."
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    Sequel Group Ltd
    9 Appold Street
    London
    EC2A 2AP
    What we do
    • Internal communications agency
    • Employee engagement content
    • Data-led communication solutions
    • Employee engagement measurement
    • Digital transformation agency
    • Digital workplace services and consulting
    • Intranet solutions
    • Line manager communications training
    About us
    Resources
    Sequel Group Ltd
    9 Appold Street
    London
    EC2A 2AP

    Do you want to increase 
employee engagement?

    hello@sequelgroup.co.uk
    Tel: +44(0)20 7354 5577
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