

What we do
Insight, strategy & measurement
One of the biggest mistakes we see organisations make is delivering communications and channels that they think their people want, rather than what they actually need.

Our experts go beyond the AI-generated analytics reports to give you the full picture. We help you to find the insight into what your audiences are really saying and engaging with, using data and practical experience to to improve your strategy, comms, channels and messaging.
Our data and insight work includes communications audits, sentiment analytics, audience mapping, campaign measurement, and better use and adoption of intranet, collaboration platforms and Microsoft 365 tools, so that we can help you demonstrate your return on investment.
We’re also developing people data and regulatory dashboards to help clients see real-time overviews and impacts for actionable insights and informed business decision-making.

The IC Dashboard
DASH brings key metrics from all your digital platforms into one powerful dashboard