From metrics to meaning: powering engagement with data
Data is a communicators best friend when it comes to shaping successful employee engagement. It gives us powerful insights that help us to evaluate communications effectiveness and identify areas for improvement.
Anastasia SichkarenkoSeptember 11, 2025
What’s our top IC trend of the last decade?
Over 11 years and in 77 chapters, our Trends reports comment on the latest movements and thought leadership in internal communications. But you know what they say – the more things change, the more they stay the same. In reverse order, here are the top three enduring trends of the last decade, and where we think they’ll go next.
Anastasia SichkarenkoAugust 21, 2025
Don’t shut the cyber door after the hacker has bolted
Would you leave the house with all your doors and windows open, trusting that no opportunist will pop in to check for valuables?
Anastasia SichkarenkoAugust 20, 2025
Webinar: the one comms skill to rule them all
What’s the one skill communicators have that will help their organisations gain a strategy edge in the years to come? That’s the question Sequel’s Nick Andrews put to Jen Sproul, Chief Executive at the Institute of Internal Communications, in our latest webinar.
Anastasia SichkarenkoAugust 1, 2025
Why explainer films hold the key to people engagement
Employees’ available time – and their attention span – for training and digesting business information is getting shorter. That means HR and IC teams face growing pressure to deliver information that cuts through the noise. Head of Video, Claudi Schneider, champions the value of the explainer film with its magic ability to engage audiences.
Anastasia SichkarenkoJuly 31, 2025
Investing in the power of knowledge
In today’s high-performance workplace, clarity is a competitive advantage. And yet, many internal communications teams are still flying blind, relying on instinct, anecdotal feedback, or outdated metrics to steer and shape their comms.
Anastasia SichkarenkoJuly 30, 2025
👍or 👎? Do emojis belong in internal communication?
Dumbing down or adding emotion? Muddling messages or aiding clarity? As more and more young workers use emojis at work, should internal communicators be learning to speak their language?
Anastasia SichkarenkoJuly 16, 2025
Lights, Camera, Prompt! Can we trust AI-powered film?
Research shows that the AI-generated video content is booming with new software and tools coming online all the time.
Anastasia SichkarenkoJuly 15, 2025
Act now to get your intranet AI ready
One question we’re hearing a lot at the moment is: “With all these clever AI tools at our fingertips, do we even need an intranet anymore?”
Anastasia SichkarenkoJuly 15, 2025
Microsoft 365: where every upgrade means something new to learn
Our IC clients tell us that there are many reasons they choose to use the Microsoft 365 suite within their organisations.
Anastasia SichkarenkoJuly 9, 2025
